
Teeth Whitening

Welcome to a brighter, more confident you. At MacPhail Signature Smiles, Dr. MacPhail, DDS, and our dedicated team specialize in transforming stained or discolored teeth into radiant smiles that boost confidence and make a lasting impression. Years of coffee, wine, or tobacco use can diminish your smile’s natural brilliance, but our professional whitening treatments provide a safe and effective way to rejuvenate your smile..
We customize each treatment to your specific needs—whether you’re preparing for a wedding, job interview, or simply want to feel better about your appearance. See the difference for yourself with a smile that shines brighter and feels fresher.
Understanding Teeth Whitening
Teeth whitening is a non-invasive dental procedure that lightens the color of your natural teeth without removing any tooth surface. The process involves applying professional-strength whitening gel to the teeth, which is then activated with specialized light technology. This combination effectively breaks down stains that have accumulated over time from coffee, tea, red wine, tobacco, medications, aging, and genetics.
Teeth can be brightened by approximately five to thirteen shades in just one session. Professional teeth whitening systems like Zoom! and GLO (Guided Light Optics®) use warming heat acceleration and blue LED light with whitening gel to achieve significant results while minimizing sensitivity, even for patients with dental restorations like crowns, veneers, or fillings.
Our Teeth Whitening Services
We offer advanced teeth whitening solutions tailored to meet your unique needs and preferences. Our professional-grade treatments provide superior results compared to over-the-counter options, with minimal sensitivity and long-lasting effects.
Zoom! Teeth Whitening
This powerful in-office procedure delivers remarkable whitening results in just one hour, making it perfect for those with busy schedules or upcoming events. The process involves protecting your gums and lips before applying professional-strength whitening gel to your teeth, then activating it with a specialized light to break down deep stains. Most patients experience a dramatic improvement of five to thirteen shades lighter in a single visit with minimal side effects such as slight heat sensitivity or a gentle tingling sensation.

GLO Teeth Whitening
GLO (Guided Light Optics®) combines warming heat acceleration, blue LED light, and professional-strength whitening gel to achieve noticeable results in five to seven days. The in-office procedure takes only 32 minutes, while take-home options provide flexibility for those who prefer to whiten at their convenience. GLO is specially designed to minimize tooth sensitivity and works effectively, including those with crowns, veneers, or fillings.

Our Teeth Whitening Process
Comprehensive Evaluation
We begin with a thorough examination of your teeth to determine the cause and extent of discoloration. Your current shade is documented, and factors like existing dental work and sensitivity concerns are assessed. This evaluation helps us select the most effective whitening option, either Zoom! or GLO, to achieve your desired results.
Personalized Treatment Selection
We’ll help you choose the option that fits your needs best, either the one-hour Zoom! procedure or the 32-minute GLO system. We consider factors such as your time constraints, sensitivity concerns, and whether you prefer in-office treatment or a take-home option. Your customized plan ensures optimal results while prioritizing your comfort and convenience.
Professional Application
On treatment day, we carefully prepare your teeth and gums before applying professional-strength whitening gel. For Zoom! treatments, we activate the gel with specialized light technology, monitoring your comfort throughout the one-hour session. GLO treatments utilize warming heat, acceleration, and blue LED light to achieve significant brightening while minimizing sensitivity.
Post-Treatment Care
Following your whitening, you’ll receive specific instructions to maximize and extend your results. We recommend avoiding darkly pigmented foods and beverages for at least 48 hours and may suggest whitening-friendly oral care products. Periodic touch-ups every 6-12 months will help maintain your brighter smile for years to come.
Results Assessment
We’ll follow up to check your results and answer any questions and address any questions. This follow-up ensures your complete satisfaction and gives us an opportunity to make any necessary adjustments. We’ll also provide practical maintenance recommendations tailored to your lifestyle and oral health needs.

Why Choose Us for Teeth Whitening
MacPhail Signature Smiles stands apart through our blend of cutting-edge technology and genuine care for your dental health. We’ve invested in both Zoom! and GLO whitening systems to provide options that match your specific needs, time constraints, and comfort preferences.
Dr. MacPhail, DDS stays current with advanced whitening techniques through continuous education, ensuring you receive treatments that are not only effective but also gentle on your enamel and gums. Unlike one-size-fits-all approaches, we customize each procedure based on your unique dental profile, existing restorations, and whitening goals to deliver results that look natural yet noticeably brighter.
Ready to brighten your smile? Let’s Get Started.
Transform your confidence with professional teeth whitening from Dr. MacPhail, DDS, at MacPhail Signature Smiles. Call us at 517-347-6733 to schedule your comprehensive whitening consultation and discover which treatment best suits your smile goals. For before-and-after inspiration or special whitening promotions, follow us on Facebook and Instagram. Your radiant smile awaits!
FAQs
How much does teeth whitening cost?
Professional teeth whitening costs vary based on treatment type, with Zoom! ranging from $400-$650 and GLO options between $200-$500. Your consultation will provide a personalized cost breakdown based on your specific treatment plan.
Do teeth whitening strips work?
Over-the-counter strips provide minimal improvements for mild staining but contain lower concentrations of whitening agents that often lead to uneven results and increased sensitivity. Professional treatments use stronger, controlled bleaching agents that deliver faster, more noticeable results while minimizing risks.
How long does teeth whitening last?
With proper oral hygiene and limited consumption of staining foods/beverages, professional whitening results typically last 6 months to 2 years. Many patients maintain optimal brightness with quick touch-ups every 6-12 months.
Is teeth whitening safe?
Yes, professional teeth whitening is safe when performed by experienced dental professionals using clinically tested products. Some patients experience temporary sensitivity during or after treatment, but this typically resolves within 24-48 hours.
Does teeth whitening work?
Professional teeth whitening effectively removes most surface stains caused by food, beverages, and tobacco, with results ranging from 5-13 shades lighter. Results vary based on your original tooth shade and the nature of discoloration, with yellowish stains responding best to treatment.